Where will we get?
We encounter Google Adwards ads every day when surfing the Internet. The presentation of sponsored links by the Google ™ search engine takes place in two ways - above standard search results and, in the case of extremely popular phrases, under standard search results. The place where the links will be displayed depends on the budget allocated to the advertising campaign. This advertising system allows for the display of text, image and video advertisements posted on YouTube. Thanks to the latter form, we reach a huge group of website users at a relatively low cost. Another form is Google Sponsored Promotion campaigns. This means advertising targeted at Gmail users, may be sent in the form of a newsletter or displayed at the top of the mailbox.